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We live and breathe it, so we’re passionate about being at the forefront of the world of PR and marketing. We also believe it’s important to have an opinion on the big talking points that impact our industry as well as our clients. So, here you’ll find news, research and opinion pieces from our team.

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August 26, 2026

The final quarter isn’t a wind-down: how to make Q4 count for your PR

September has a habit of feeling like the start of something new. Summer holidays are…
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August 20, 2026

You don’t need to be the biggest brand to own the conversation

It’s easy to assume that the biggest businesses in an industry will naturally get the…
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August 4, 2026

Thought leadership or thought following? Why B2B brands need something worth saying

“Thought leadership” has become one of those phrases that pops up in most PR strategy…
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July 27, 2026

Why trust is becoming an increasingly important KPI for PR and marketers

For years, PRs and marketers have lived and died by performance metrics. Website traffic. Click-through…
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June 26, 2026

What makes a brand ‘authoritative’ online in 2026?

For years, digital marketing and PR has largely focused on visibility. How many people are…
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Marketing Manchester event

May 15, 2026

What Manchester’s rise as a global city teaches us about building a modern brand

This week we heard from Victoria Braddock, MD at Marketing Manchester, who shared a candid…
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Solar panel PR

April 20, 2026

Why accessibility is about to reshape solar sector marketing

The release of the Future Homes Standard has put solar in the (sun)light. It moves…
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Placemaking PR in England's new towns

March 23, 2026

The role of PR and comms in the creation of Britain’s new towns

The government’s proposals to build seven new towns are a pivotal moment in the UK’s…
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January 28, 2026

Creating compelling content in 2026

All too often, content is treated as a volume game. Marketing teams are under pressure…
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