PR News and Insights

We live and breathe it, so we’re passionate about being at the forefront of the world of PR and marketing. We also believe it’s important to have an opinion on the big talking points that impact our industry as well as our clients. So, here you’ll find news, research and opinion pieces from our team.

How to be successful at a trade show: A FREE guide to trade show marketing

Are consumer or business trade shows worth it? We’re asked this all the time. Exhibiting…
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What to consider before launching a LinkedIn advertising campaign

Inspired by our work with a client on a recent campaign, we wanted to share…
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Should April Fools’ stunts be solely for social feeds?

Now the dust has settled on another April Fool’s Day, we wanted to share our…
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Is paid media the key to driving top-of-funnel awareness for your marketing campaign?

One of the most common objectives clients come to us with is “to build brand…
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PR in 2025 – looking into our crystal ball

It’s nearly 2025 and people have started sending the classic ‘let’s pick this up in…
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How to brief a PR agency

Working with a PR agency can be a game-changer when it comes to increasing brand…
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Strategies for sustaining engagement and impact as a member organisation

Finding time to stop, think, read, and digest information is becoming increasingly hard. It’s not…
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How to deliver a campaign in a complex political environment

With local elections happening across England in just a few weeks, including the high-profile Greater…
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PR for membership organisations: why it matters and how to get it right

Membership organisations play a crucial role in guiding and supporting various industries across the UK.…
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