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PR News and Insights

We live and breathe it, so we’re passionate about being at the forefront of the world of PR and marketing. We also believe it’s important to have an opinion on the big talking points that impact our industry as well as our clients. So, here you’ll find news, research and opinion pieces from our team.

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February 16, 2026

InstallerSHOW 2026 Exhibitor Day Insights: How to make your exhibition stand – stand out

The countdown to InstallerSHOW 2026 is officially on! This week, Rick and Zoe attended the…
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February 10, 2026

Overcoming the consumer awareness gap of HVAC and smart home technologies

In recent conversations with leaders in the construction, heating and plumbing sectors, one point has…
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January 21, 2026

The Warm Homes Plan is hotting up: how manufacturers can capitalise on it

The market-shaping policy moment the construction sector has been waiting for has arrived. The government’s…
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January 9, 2026

Communicating with heating and plumbing brand ambassadors: how to effectively reach this niche trade audience

We invited over 50 heating installers and plumbers to help us with in-depth research into…
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January 8, 2026

Want to work with heating and plumbing brand ambassadors? Here’s what you need to know

Refresh has been working with plumbers and heating installers for over a decade. Lots has…
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October 31, 2025

Top 27 UK Plumbing Influencers

In some cases, the most effective way to reach your target audience is through social…
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August 21, 2025

How people-centred press coverage can drive adoption of new technology

When you hear of new technologies such as “heat pumps”, “solar panels”, or “EV chargers”,…
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Image of heating installers standing in front of a stack of products at a Stelrad factory tour

August 12, 2025

How HVAC and built environment marketers can turn policy into opportunity

The built environment is about to experience one of its most significant shifts in decades.…
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