Public affairs

Our public affairs team helps you to navigate through the world of government and regulation.

As always, the team starts with the end goal in mind, working backwards carefully to produce a plan that will achieve its aims.

It may be that your organisation needs to have its voice heard on a particular issue and have a seat at the table. Likewise, you may want to influence policy. Alternatively, you may want to raise a new issue onto the agenda.

When the requirement for public affairs activity is part of the wider PR strategy, having a team which can deliver in this specialised area allows us here at Refresh to provide all encompassing PR campaigns – a clear advantage for our clients.

We will help you with your stakeholder mapping, considering more than just the audiences that first come to mind. We will work out a route to ensure you develop relationships with these key stakeholders and decision makers, whether they are politicians, part of local government or policy makers further afield.

For support on your public affairs activity, contact the Refresh team here.