After our most successful year to date, we’re thrilled to announce that Refresh has been awarded PR Moment’s Boutique Agency of the Year at this year’s Northern Awards. This recognition is a testament to the incredible work of our entire team, whose dedication has driven our success.
The PR Moment Awards celebrate the best in class across the region, highlighting excellence and exceptional talent in public relations. To be named the best boutique PR firm in such a competitive industry is a proud achievement for us.
In the past 12 months, we’ve reported our most profitable year in our 12 years of business, with a significant increase in turnover. Our focus on sustainable growth has ensured that we remain highly profitable while continuing to prioritise the wellbeing of our team. We launched a dedicated health and wellbeing strategy in spring 2021, encompassing five key strands: giving back, financial wellbeing, social engagement, mental health, and physical health.
Here are just a few highlights from our most successful year:
- Promotions and new hires: We promoted Beth to Senior Account Executive, Jess to Account Director, and Libby to Senior Account Manager. Additionally, we welcomed several talented new team members, including Claire, who joined as Account Manager in October, and Robyn, who joined as Junior Account Executive in March.
- Health and wellbeing strategy: We implemented our wellbeing strategy, ensuring multiple team members are trained as mental health first aiders. We’ve also maintained our commitment to bi-annual bonuses to recognise the hard work of our team.
- Service diversification: We’ve moved beyond traditional PR by launching our trade influencer arm in January. We’ve also expanded our boutique PR firm services to include digital PR, media buying, market research, and more. Our boutique tech PR agency approach allows us to tailor services to client needs across sectors.
- Client success: We secured several new clients, ranging from scale-ups to household names in both consumer and B2B sectors. We’ve launched impactful campaigns that have made a significant difference for our clients, helping them get noticed where it matters most.
- Awards and accolades: Our Heating Installer Awards programme continues to grow, with more sponsorships than ever, thanks to its increasing profile.
- Team development: Continuous investment in training and development has allowed our team to grow within their roles, fill skills gaps, and further enhance our services as a leading boutique PR agency.
Judges’ comment:
“Really liked the idea of not just thinking outside the box but tearing it up so to speak.”
— Lee Blackwell, Director of PR, Public Affairs and Internal Comms, Key Group.
We’re incredibly proud of our achievements and excited for what’s next as we continue to grow as one of the top boutique PR firms in the region. If you’d like to learn more about working with Refresh, get in touch!