B2B PR Agency

Are you a B2B brand looking for a PR agency that can deliver real and tangible results?

Why B2B PR matters

In the B2B world, reputation, trust and industry visibility are everything. And that’s where we come in.

We help businesses across sectors raise their profile, influence decision-makers, and tell stories that go beyond the product brochure. With years of B2B PR experience in a whole range of sectors, you can be sure we can curate a campaign specific to your needs.

 

Our B2B PR services

From positioning spokespeople as experts in major publications to producing engagement enhancing short-form content – we can do it all.

What to expect from B2B PR with Refresh:

• Media relations
• Content marketing
• Influencer marketing
• Crisis comms
• Video campaigns
• Social media
• Media buying

But we know that not every one of these services is right for every company.

Let us take a look at your objectives today and build a tailored plan of services to suit you.

Contact us today to get started on your B2B PR journey.

 

Sectors we work in

Being great at B2B PR means being able to work across numerous sectors and achieving high-quality results in them all.

Here are just a few of the sectors we have dabbled in over the years:

• Built environment
• Manufacturing
• Healthtech
• Home and Garden
• Food and Drink
• Tech

Want to add your sector to our ever-growing list? Why not talk to us today about B2B PR for your company?

 

 

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FAQs

What is B2B PR?
B2B PR is public relations for businesses that sell to other businesses. It focuses on building credibility, influencing stakeholders, and driving commercial awareness through targeted communications.

Is B2B PR just media coverage?
No – it also includes thought leadership, stakeholder messaging, content strategy, internal communications and more. Our campaigns are designed to support sales and marketing goals.

Which B2B sectors do you specialise in?
We have worked across a wide range of industries – from professional services and manufacturing to digital, and tech.

What makes great B2B PR?

Great B2B PR, it’s not just about getting coverage – it’s about telling the right story to the right audience.

B2B PR is about influence, consistency and credibility. We understand how to shape narratives that drive action, from investor confidence to customer acquisition.

 

Why choose Refresh for B2B PR?

Why us? What do we have that other PR agencies don’t?

Well, if our decades of experience delivering commercially focused PR strategies have taught us anything is that we know how to support brand and sales objectives.

Agile, insight-led campaigns are our bread and butter, but we also value strong media relationships across national, business and trade press.

No matter what your service or product is, our team at Refresh are skilled at simplifying even the most complex topics and communicating them with impact.

Our real-life examples

At Refresh we work with lots of B2B clients so we know what we’re talking about.

From industrial paint and repair specialist Watco to drainage solutions expert Polypipe Building Products we are well-versed in B2B PR strategy planning and execution. An example of a campaign we did recently for Watco was our Lifting the Lid research which looked at priorities in Facilities Management. For Watco, this secured 45 backlinks to the website, over 12,800 clicks to relevant website pages via paid media, 61 brand mentions and much more.

 

Get in touch with our B2B PR team today

 

 

 

 

 

 

 

Can you help with LinkedIn and content strategy?
Yes – we offer integrated comms that align with social, content and SEO, including LinkedIn thought leadership and blog content strategy.

Do you work with in-house marketing teams?
Absolutely – we often plug into internal teams, acting as your PR partner and providing strategic and executional support.