" />We’re excited to announce that Refresh has been appointed by Dog & Bond, the bake-at-home dog treat brand, to lead its PR and media relations activity ahead of the busy Christmas gifting period.
Refresh will showcase Dog & Bond this golden quarter, putting pet bonding and interactive experiences at the heart of the festive products push. We will drive brand awareness and online visibility through a targeted media relations and PR campaign, securing high-quality coverage across top-tier print and online news publications.
In addition, we’ll be managing media sampling, creative mailers, and product reviews, introducing journalists, influencers, and pet-loving audiences to the joy of baking for their dogs at home.
Rick Hollister, Director at Refresh, said:
“We’re hoping to set tongues and tails wagging with our latest client win, and help Dog & Bond fetch the attention it deserves. The brand’s unique focus on emotional connection, premium quality, and interactive experiences makes it stand out in the pet market. Our campaign will help Dog & Bond’s story reach a broader pet-owning audience in time for the festive season, helping more owners create tasty treats and memories with their dogs.”
Dog & Bond is all about fostering meaningful interaction between dogs and their owners, turning treat time into a shared, memorable experience. Founded by Avi Nagel, the brand grew out of his childhood in California surrounded by dogs, including German Shepherds bred by his mother.
Avi’s memories of caring for and feeding puppies inspired the brand’s bonding-focused DIY treat kits. Each kit is made with human-grade, natural, grain-free ingredients, free from nasties, and designed to make gifting and sharing wholesome treats with pets easy and fun. The range is perfect for pet owners looking to give something truly special over the festive season.
Avi Nagel, Founder of Dog & Bond, said:
“Refresh impressed us with their passion and enthusiasm for our brand and their knowledge of the market and media. Working with the Refresh team gives us the perfect platform to reach more pet lovers and help them share special moments with their dogs this festive season.
“We started Dog & Bond to bring pet parents and their four-legged friends closer together. Our kits are about more than baking treats, they’re about creating memories and celebrating the joy dogs bring to our lives.”*
Refresh has previously worked with a number of food and drink brands, including Brand of Brothers and Aqua Pura. For more on Refresh and the PR and marketing services we offer, contact us.
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