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The Baby Show

Some of the Refresh PR team headed over to The Baby Show at Manchester Central this morning to drop off the press packs we’d prepared for our client Puddle Ducks, which was busy presenting its unique baby and toddler swimming programme to mums-to-be and families in Manchester.  Its stand was brilliant and attracted plenty of parents and little ones throughout the morning.  Whilst we were there, I had a stroll around and took in some of the other stands too.  Here are my highlights:

The Superdrug stand and manicure barThere was a fantastic array of stands and some really interesting information and advice being given out to new and/or expectant parents.  The Superdrug stand stood out as they had great show offers on and some pampering treats for mums-to-be too.  There was even a brow and manicure bar where it offered very reasonably priced treatments.  Not too bad for the pregnant lady looking for a little bit of me time before her big arrival. It also had discounted beauty products and a great offer of a free yummy mummy pack when you signed up to their Superdrug beauty card, free of charge.  It was the perfect stand for the mummy with all intentions of being yummy.

The next stand that caught my eye was the Mothercare area, which had fitting rooms ready for pregnant women to go and try some of their maternity clothes and underwear.  I spoke to one of the fitting room assistants who told me that it can be difficult to find the right fit and style to suit your body when pregnant, so they are there to lend a helping hand and advise women on how to dress their bump as it grows and changes throughout the nine months.  There were plenty of baby bumps being dressed by the Gok Wans of the Mothercare world this morning.  I thought this was a fantastic idea and a great help to mums-to-be.

The Puddle Ducks stand

Mothercare also has a photography service called Pixifoto, which is available in many of its larger stores.  It’s running a special offer over this weekend which lets families pay £9.99 for a photo sitting and then receive a 12 x 10 portrait as a free gift worth over £45.  It’s also holding a competition to find the new face of Pixifoto…could your baby be the new face of Mothercare’s photography service?  Get down to the baby show this weekend to find out.

A really impressive stand was Pregnacare, which had a midwife on hand to offer guidance and support to new parents and pregnant women.  It was great to see that The Baby Show was covering all areas, right through from pregnancy to the first few years of a baby’s life.

The Pregnacare stand with a midwife on hand for advice

Sky Living was also at the show, searching for a mum-to-be to feature in a new programme called The Perfect Pregnancy.  They want to film a pregnant woman all the way through her pregnancy, making sure that she is achieving the ‘perfect pregnancy’ with guidance and help from experts, doctors and midwives, covering everything from doctors’ appointments to baby showers.  If you think you could feature in the show, why not contact Simon Mcdonald and tell him about yourself on 0207299 3448 or e-mail

Of course, with this being The Baby Show there were plenty of little ones pottering around with their mums and dads checking out some of the latest baby gadgets.  There was a crèche available though, sponsored by Fisher Price, where there were mountains of toys and plenty of staff on hand to take care of the kids in case mum wanted to have a wander on her own or maybe visit the brow bar or nail bar for a mini pamper session.

The Prima baby stand

So if you’re an expectant or new parent and if you want some advice, help or just fancy having a little wander around Manchester Central this weekend to take in the stands and offers, then head over to The Baby Show which is on all weekend, Saturday 3rd and Sunday 4th September. 


Have fun!

Tagged with: Leisure, Lifestyle, Manchester, PR, Puddle Ducks, The Baby Show