Blog

Posts tagged with "#WWAV"

Posted in: Refresh PR 0 Comments

Average Rating:
Bookmark and Share
Follow us on Twitter

Get snappy, UK!



Here at Refresh PR we love a good visual campaign. A few of us in the office are constantly testing out our photography talents (jaunty angles, abstract and meaningful images – you know the drill) and sharing them on social media with the hope of receiving umpteen likes to gratify our self-taught skills with the lens (find good and bad attempts by searching ‘refreshpr’ on Instagram).

 

That’s why when we began our PR campaign for The Glass and Glazing Federation, which wanted to run a campaign to raise awareness of the new consumer-facing website MyGlazing.com, along with the benefits of modern, energy efficient glazing, we devised a photo-led, visually-engaging social media competition. We knew that not only would it put the public’s (and our) photography skills to the test, but it would also get the nation thinking about the importance of using window frames and modern efficient glass to keep a home warm, bills low and views clear.

 Window with a View

And so ‘Window with a View’ was born. In a nutshell, the competition asks for those visiting or working from businesses or locations that are open to the public to enter a photograph of a window boasting a great view. It could be anywhere; from a theme park or golf club, to a derelict cottage in the highlands or restaurant in a city centre – it’s up to you, and we can’t wait to see your images!

 

Once your photo is submitted it’ll be judged by a panel of pros, who will select the four best photos submitted in 12 areas across the UK. After that, it’s your turn to get involved again, as the images will be open to a public vote, determining the 12 area winners. These will then go into the national heat, competing to be crowned the UK’s Best Window with a View.

 

Now we don’t mean to burst any bubbles, but there are some rules. Yes it’s 2016 and yes we’re all filter-happy – but to count the photos submitted must be the originals. The location of the photo must be somewhere that’s open to the public (people and car registrations must be unidentifiable) and – here’s the biggy – at least some of the window frame MUST be in shot. 

 

Whether you’re a traditionalist with a Canon EOS, or you use your smartphone to snap images, it can’t be denied we’re living in an age where photo sharing is rife – so if you’re out and about over the next few weeks and spot an amazing ‘Window with a View’, test out your photo flair and submit the entry at MyGlazing.com/WWAV.

 

 

 

 

Tagged with: , #WWAV, Construction, Glass and Glazing PR, Home Interest, Leisure, Lifestyle, Manchester, North West , PR, PR Agency Manchester, PR Manchester, Public Relations, Public Relations North West, Window with a View