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Posts from January 2014

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Account Execs/Senior Account Execs - we're recruiting



Refresh PR was rated as the best PR agency (under 30 staff) by the Recommended Agency Register (RAR) in 2013 and won the Best Use of Press and PR at the Construction Marketing Awards.  We’re proud of what we achieved last year, and in 2014 we’ve set even higher standards for ourselves. 

 

We are searching for an ambitious, creative and versatile account executive/senior account executive to join our award winning team based in Manchester’s Northern Quarter.   

 

Your role:

 

You’ll be working across both B2B and consumer clients, which means you’ll be turning your hand to all sorts and have the chance to broaden your experience in PR from day one. Our clients operate across a broad number of sectors including food and drink, lifestyle and cosmetics, home interest, accounting and plumbing, so you’ll be working with a diverse mix of companies!

 

Your day will be a mix of:

 

-        Copywriting  (in a range of formats for various media channels)

-        Media management, including maintaining up-to-date media lists and building great relationships with journalists to secure the best possible coverage for our clients

-        Working closely with the account managers to ensure our clients’ activity is delivered on time, and more importantly, great results are achieved

-        Managing social media accounts across Facebook, Twitter, LinkedIn and Pinterest, including supporting with the running of Refresh PR’s social media channels

-        Preparing for client meetings including evaluating results and presenting coverage

-        Attending client meetings

-        Regularly reading up on our clients’ industries

-        Helping prepare for new business pitches

 

In return, you’ll receive a generous holiday package, as well as training (internal and external) and a mentor to help you develop your PR talents. 

 

We’re looking for:

 

-        At least 12 months experience of working in the PR industry

-        Strong writing skills – this is essential for this role

-        Great media relations skills – you’ll need tenacity to help you secure coverage for your clients

-        A willingness to learn and progress

-        Enthusiasm for working in a team

-        A good understanding of the media

-        Good time management

 

We’ll ask you to demonstrate all of the above when you meet us.

 

Desirable:

-        Experience of event management

-        Driving license and own car

 

If you think you fit the bill, email your CV to iwantajob@refreshpr.co.uk.

 

 

 

 

Tagged with: PR Agency Manchester, PR Manchester, Public Relations, Public Relations North West

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New year, new role? Calling all Senior Account Managers/Account Managers - we are recruiting



Refresh PR was rated as the best PR agency (under 30 staff) by the Recommended Agency Register (RAR) in 2013 and won the Best Use of Press and PR at the Construction Marketing Awards.  We’re proud of what we achieved last year, and in 2014 we’ve set even higher standards for ourselves. 

 

Due to recent client wins, we are searching for an ambitious senior account manager to join our growing team here in Manchester’s Northern Quarter.  Working alongside the experienced and award winning team, this person will have an active role in developing clients as well as the agency in the years to come.

 

Your role:

 

We’re looking for an experienced senior account manager who is keen to take a step up to account director level within the near future.

 

Proactive, driven and confident, you’ll be working across both B2B and consumer clients, with a particular focus in the early days on B2B.  The mix of clients means you’ll be able to broaden your experience quickly while working with a solid team.

 

Your day will be a mix of:

 

-        Client liaison – you’ll be the main client contact

-        Copywriting and proofing a variety of work (from award entries and features to blogs, press releases and case studies), which means attention to detail is key

-        Leading client meetings

-        Ensuring client results are achieved and deadlines are met

-        Preparing and attending new business pitches

-        Developing and implementing PR strategies for clients

-        Leading client strategy sessions

-        Managing junior team members

-        Working with the senior team on business planning and delivery for Refresh PR

 

You’ll receive training (internal and external) and a mentor to help you develop your PR talents. 

 

What we’re looking for:

 

-        A team player with leadership qualities

-        At least two years’ agency experience at account manager / senior account manager level

-        Ambition to take a step up to account director level

-        Ability to take responsibility and drive accounts forward

-        Confidence with decision making

-        Gravitas and confidence in front of clients

-        Experience of managing junior team members

-        Experience of developing and delivering new business pitches

-        Proven technical copywriting skills

-        Solid media contacts

-        A willingness to get stuck in – we’re a small but growing agency

-        Enthusiasm and passion for the job

-        Willingness to travel within the UK

 

Essential

-        Driving license and own car

 

 

 

 

Tagged with: Manchester, North West , PR, PR Agency Manchester, PR Manchester

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Refresh PR adds up for Lloyd Piggott Chartered Accountants



Refresh PR has been appointed to raise awareness of the diverse range of services offered by leading North West full-service accountancy firm, Lloyd Piggott Chartered Accountants.

 

We have been briefed to communicate the breadth and calibre of Lloyd Piggott’s expertise in all areas of accountancy from corporate and personal tax planning to audits, accounts and tax returns, to businesses across the North West. The activity that we'll be undertaking will raise awareness of Lloyd Piggott and develop an external profile for the company which reflects its friendly and approachable brand positioning, via a sustained communications and media campaign targeting key decision makers and influencers across the region.

 

Speaking about Refresh PR’s appointment, Lloyd Piggott said: We first began working with Refresh PR towards the end of last year when the agency carried out an audit of our current marketing activity.

 

“As we looked to find a PR agency that would help us  communicate our service offering and connect with our target audiences across different channels, we were eager to work with Refresh PR again as we knew that the team had a clear understanding of our business, as well as the local business landscape. Refresh PR impressed us with its knowledge and enthusiastic approach to both PR and marketing, and we are very much looking forward to seeing the plans come into fruition during 2014.”

 

More information about Lloyd Piggott is available at www.lloydpiggott.co.uk.

ENDS

 

 

 

 

Tagged with: Manchester, North West , PR, Public Relations, Public Relations North West

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Refresh PR wins UK contract for Arbonne International



Award winning Manchester agency, Refresh PR, has secured a retained account with Arbonne, the international health and well-being brand, following a three-way competitive pitch.  

 

Refresh PR will run a national press office complemented by events and stunts to raise awareness of the brand’s product offering, as well as its business model, which is based on direct marketing via a network of consultants. The company currently has over a million consultants worldwide and offers products ranging from cosmetics, haircare and skincare through to nutrition and sun protection.

 

Arbonne’s senior marketing manager said: “Refresh PR presented its ideas with creative flair and enthusiasm, impressing us with its presentation style and ideas as well as its understanding of our business vision. We’re looking forward to seeing these plans materialise into what will be an exciting 2014 for Arbonne.”

 

Sophie Smith, account director at Refresh PR, said: “Working with Arbonne is a fantastic opportunity for us and an excellent start to our year. The team and I are excited to get to work on a range of activities, including a number of key product launches, to raise awareness of the brand via national, consumer and business press.”

 

This new contract follows an award winning year for the agency. In 2013, Refresh PR won the Recommended Agency Register (RAR) Award for Public Relations (under 30 staff) and Best Use of Press and Public Relations at the Construction Marketing Awards. This accompanied a nomination for Best Small Consultancy at the CIPR North West PRide awards.

 

Refresh PR is currently recruiting for new team members. For more information visit www.refreshpr.co.uk.

 

More information about Arbonne is available at http://www.arbonneinternational.co.uk/.

 

 

 

Tagged with: CIPR , Health & Beauty, Manchester, North West , PR, PR Agency Manchester, Public Relations, Public Relations North West, Wellbeing

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Refresh PR launches Weight Watchers® Instant Hot Chocolate flavours to the nation



What a fantastic start to the year.  The experienced food and drink team at Refresh PR has been briefed to launch three new flavours of Weight Watchers® Instant Hot Chocolate, themed around a selection of the nation’s favourite cakes, to the consumer markWeight Watchers Instant Hot Chocolate and Refresh PRet.

 

We'll be will be working with long standing client, Aimia Foods, to exclusively preview the new range of Weight Watchers Instant Hot Chocolate to the press. New flavours include Chocolate Cherry Brownie Hot Chocolate, Jaffa Cake Hot Chocolate and Cappuccino Cream Cake Hot Chocolate, all of which will be available across selected UK supermarket chains and selected high street and independent stores from February.

 

Launch activity will include a press trip to meet key food and drink journalists from target publications in the women’s interest and lifestyle sectors, combined with sampling, blogger relations and ongoing press office activity.

 

The product launch is timed specifically to coincide with both the arrival of winter and the nation’s ‘new year, new you’ fixation that comes to the fore every January.

 

Refresh PR can be contacted via www.refreshpr.co.uk or on 0161 8711 188. Alternatively get in touch via Twitter @RefreshPR.

 

 

Tagged with: Food & Drink, Manchester, North West , PR, Public Relations, Public Relations North West, Wellbeing